Press Releases

Asset managers beef up cyber defences as a priority new industry survey reveals

March 13, 2018

Half (50%) of asset managers plan to increase expenditure on cybersecurity this year
amid heightened fear of cyber attacks
London – A new report from Osney [...] Read more

TSAM Engages BackBay Communications as Media Partner For TSAM London

March 8, 2018

London – Osney Media, organisers of The Summit for Asset Management (TSAM) series of asset management conferences, has named financial services public relations and integrated marketing [...] Read more

SuperReturn Selects BackBay Communications as Media Partner
For Upcoming SuperReturn International Event

February 20, 2018

Berlin - SuperReturn, the world’s leading private equity and venture capital conference series, has named BackBay Communications, a leading financial services, public relations, and integrated marketing [...] Read more

The Economist Events Selects BackBay Communications as PR Agency for Investing for Impact Conference in New York

February 6, 2018

NEW YORK – The Economist Events has selected financial services public relations and integrated marketing firm BackBay Communications as its PR agency for its second annual [...] Read more

BackBay Communications Selected as Media Partner
for Upcoming SuperReturn US West Event

February 1, 2018

Boston – SuperReturn, the world’s leading private equity and venture capital conference series, has named BackBay Communications, a leading financial services, public relations and integrated marketing [...] Read more

BackBay Communications to Sponsor Harvard Business School's Annual Venture Capital & Private Equity Conference

January 24, 2018

BOSTON – BackBay Communications, a leading financial-services public relations and integrated marketing firm, today announced it is once again a sponsor of the annual Venture [...] Read more

New Research: Content Marketing Underpins Integrated PR and Communications Strategies of Top 200 Asset Managers

November 15, 2017

BackBay Communications’ study finds 88% of the world’s 200 largest asset managers utilize content marketing as part of an integrated PR and communications program
BOSTON – [...] Read more

Technology Expenditure Set to Soar as Asset Managers Look to Unlock the Power of Their Data

November 15, 2017

Nearly three-quarters of asset managers expect to increase technology spend in next 12 months
63% have either developed or are developing a data lake

Boston – [...] Read more

BackBay Communications Named Communications Firm of the Year by the M&A Advisor

November 14, 2017

BackBay selected by a panel of experts as top firm serving the mergers and acquisitions industry at November award banquet
BOSTON - BackBay Communications, a leading [...] Read more

BackBay Communications’ Ken Macfadyen to Share Results from New Content Marketing Report at The Summit for Asset Management in Boston

November 14, 2017

BOSTON – BackBay Communications, a leading financial services public relations and integrated marketing firm, is pleased to announce that BackBay Vice President and Head of Content [...] Read more