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August 17, 2023
Asset managers must focus on long-term ESG messaging, not short-term performance By Paul J. Lim This article originally appeared in […] Read More
June 8, 2023In this contributed article to informaconnect, the content hub of SuperReturn, BackBay’s Stephen Fishleigh outlines how, especially in a down […] Read More
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April 20, 2023
BackBay has been ranked a Top 10 private equity PR firm in The Deal’s League Tables for 16 consecutive quarters. […] Read More
March 15, 2023As competition for investor funds continues to sharpen, private equity firms need to focus on their messaging and communication to […] Read More
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January 24, 2023
BackBay has been ranked a Top 10 private equity PR firm in The Deal’s League Tables for 15 consecutive quarters. […] Read More
January 24, 2023We are thrilled to share that we have also been shortlisted for Best Communications & Public Relations Firm at this year’s Fund Intelligence […] Read More
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January 24, 2023
We are pleased to be shortlisted for Best PR & Communications Agency in the Private Equity European Awards. Read More
July 21, 2022Recognising outstanding service providers and excellence in the private equity industry, the judges recognised our performance and growth that saw […] Read More
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November 1, 2021
BackBay is proud to be ranked #5 PR Firm for Private Equity Deal Announcements in The Deal’s Q3 2021 Power […] Read More
August 9, 2021In this contributed article to O’Dwyers PR, BackBay CEO Bill Haynes outlines a few trends for asset managers focused on […] Read More
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May 7, 2021
BackBay CEO Bill Haynes shares the top 10 factors to look for in the course of determining whether a PR […] Read More
March 5, 2021Institutional investors are leaving fund managers with little choice but to develop a POV around sustainability, writes Ken MacFadyen SVP, […] Read More
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October 20, 2020
BackBay is proud to be ranked #5 PR Firm for Private Equity Deal Announcements in The Deal’s Q3 2020 Power […] Read More
August 11, 2020For financial services companies looking for the best PR agency to help them meet their business goals, there are several […] Read More
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June 8, 2020
The pandemic is truly a tragedy and it will take a long time for life to return to normal. But […] Read More
April 27, 2020Big Year for BackBay: BackBay Communications founder and CEO, Bill Haynes, discusses the firm’s growth with O’Dwyer’s. [View PDF]
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March 21, 2019
Bulldog Reporter – The Economist Events has selected financial services public relations and integrated marketing firm BackBay Communications as its PR agency […] Read More
July 19, 2018Bulldog Reporter – BackBay Communications, a Boston-based financial-services public relations and integrated content-marketing firm, announced that former Money Magazine Deputy Editor Paul Lim has joined […] Read More
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July 18, 2018
Boston Business Journal – BackBay Communications, a leading financial-services public relations and integrated content-marketing firm, today announced that former Money […] Read More
July 13, 2018O’Dwyer PR – Private equity firms are catching up with firms in other industries when it comes to their external […] Read More
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July 2, 2018
Bulldog Reporter – New research from financial services PR and integrated marketing firm BackBay Communications reveals that more than six out of […] Read More
June 22, 2018Traders – Compliance set to consume a greater proportion of asset managers’ financial resources against a backdrop of mount regulation […] Read More
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June 21, 2018
Asset Servicing Times – Asset managers expect compliance expenditure and regulatory burden to increase over the next five years, according […] Read More
June 15, 2018The Trade – New report suggests that spending, automation and outsourcing of compliance functions at buy-side firms will increase over […] Read More
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June 13, 2018
Markets Media – Compliance set to consume a greater proportion of asset managers’ financial resources against a backdrop of mount […] Read More
May 1, 2018Funds Europe – Firms are concerned. A survey conducted by Osney Media and BackBay Communications found that two-thirds of asset […] Read More
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April 27, 2018
M&A Journal – The digital age necessitates that everyone — not just organizations — build and maintain an online presence […] Read More
March 13, 2018FinancialIT – A new report from Osney Media and BackBay Communications reveals that improving cybersecurity is one of the key […] Read More
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March 13, 2018
Investment Week – Two-thirds of asset managers believe cyber crime presents a greater threat to their business this year compared […] Read More
March 13, 2018Financial News – Osney Media and BackBay Communications have released a report based on a survey of 88 decision-makers at […] Read More
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January 31, 2018
FundFire – CEO Bill Haynes shares how private equity firms are building brand equity through content marketing, leveraging data from […] Read More
November 20, 2017FundFire – Investors have an increasing appetite for information that can guide their decision-making processes, and that’s fueling the growth […] Read More
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November 17, 2017
Bulldog Reporter – BackBay Communications, a financial services public relations and integrated marketing firm, announced that it has been honored […] Read More
November 16, 2017O’Dwyers – Asset management firms appear to recognize the role thought leadership plays in their PR programs, with nearly nine […] Read More
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November 15, 2017
Digital Journal – BackBay Communications, a leading financial-services public relations and integrated marketing firm, today announced the publication of a […] Read More
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