In this contributed article to informaconnect, the content hub of SuperReturn, BackBay’s Stephen Fishleigh outlines how, especially in a down […] Read More
2023
New research from SuperReturn and BackBay Communications reveals marketing activity in the industry is set to increase BOSTON & LONDON […] Read More
June 2, 2023
SuperReturn | BackBay Private Equity Brand StudyPrivate equity professionals say that the need for a strong brand has increased amid growing competition in the industry according […] Read More
May 24, 2023
Q&A with John Ferguson, CEO, TBM Consulting GroupYou have spent many years as an executive leader in the consulting industry, including at E&Y prior to TBM, and […] Read More
May 17, 2023
Dealmaking in the UKAs international investors look to snap up ‘undervalued’ UK assets, private equity firms look to brand visibility and storytelling to […] Read More
March 15, 2023
Clear story-telling to boost fundraising prospectsAs competition for investor funds continues to sharpen, private equity firms need to focus on their messaging and communication to […] Read More
March 9, 2023
BackBay Communications Voted Best PR & Communications Agency in Europe by Private Equity WireBOSTON & LONDON – BackBay Communications, a leading public relations and integrated marketing firm focused on the financial services sector, today […] Read More
As we know, the challenges private equity faced in 2022, including inflation, the accompanying rise in interest rates, the threat […] Read More
We are pleased to again partner with The Venture Capital & Private Equity Club, the largest student club at Harvard […] Read More
January 24, 2023
Top 7 Private Equity PR Firm Q4 2022BackBay has been ranked a Top 10 private equity PR firm in The Deal’s League Tables for 15 consecutive quarters. […] Read More
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