2023

Asset managers must focus on long-term ESG messaging, not short-term performance By Paul J. Lim This article originally appeared in […] Read More

In this contributed article to informaconnect, the content hub of SuperReturn, BackBay’s Stephen Fishleigh outlines how, especially in a down […] Read More

New research from SuperReturn and BackBay Communications reveals marketing activity in the industry is set to increase BOSTON & LONDON […] Read More

Private equity professionals say that the need for a strong brand has increased amid growing competition in the industry according […] Read More

You have spent many years as an executive leader in the consulting industry, including at E&Y prior to TBM, and […] Read More

As international investors look to snap up ‘undervalued’ UK assets, private equity firms look to brand visibility and storytelling to […] Read More

BackBay has received a Gold Stevie® Award for Small Company of the Year: Advertising, Marketing & PR in the 2023 […] Read More

BackBay has received a Silver Stevie® Award for PR Agency of the Year in the 2023 American Business Awards®. The […] Read More

BackBay has been ranked a Top 10 private equity PR firm in The Deal’s League Tables for 16 consecutive quarters. […] Read More

The 2023 North America PR Agencies of the Year are the result of an exhaustive research process involving more than […] Read More