Brand Building More Important Than Ever for Private Equity Firms
As competition for deals, LP dollars and talent continues to increase, PE Firms indicate a need for integrated marketing strategies to help articulate their value proposition, communicate their differentiators and demonstrate their expertise.
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- Four Takeaways from Boston Fintech Week 2019
- What makes working with fintech companies so challenging is what makes it so rewarding
- Making the PR Case for PE
- The Business Roundtable’s Shift on Shareholder Value and How it Will Impact Communications Strategies
- Advice to Future PR & Marketing Interns: Highlights and Lessons from BackBay