Liz Hardy, Account Director
Liz Hardy focuses on the implementation of strategic marketing, public relations and content creation campaigns for a client base consisting of asset management, fintech, insurance and professional services companies. Liz joined BackBay in 2017.
Liz’s client experience includes: The CPCU Society, Adams Funds, Eagle Investment Systems, and Murray Devine.
Prior to joining BackBay, Liz was the Director of Marketing for MENTOR: The National Mentoring Partnership, a nonprofit focused on advancing youth mentoring. Liz has also held marketing and communications positions at Athena Capital Advisors, HarbourVest Partners and 2100 Capital Group.
Liz received a B.A. in Communications from the University of Massachusetts.